← All work
Case Study

Topps

TikTok effects and card visuals for the biggest name in trading cards.

Topps website desktop view

Selected work

Jayson Tatum · Cosmic Chrome

Saquon Barkley · Composite

Skenes to McCain · Rewind Edit

Skenes to McCain

80.1K videos
Lamine Yamal effect
606.8K followers
Account
TikTok Effect + Video
Format
Scope
TikTok EffectsAR FiltersVideo VisualsCard ContentCampaign Production
Visit Lamine Yamal Effect

Topps is the global leader in sports trading cards, from baseball classics to modern soccer collectibles. RST worked directly with the brand's digital team to create TikTok effects and card visuals that ran on Topps' own accounts.

The work spans interactive filters that went live on the Topps TikTok, plus video visuals for Topps Now card moments, built to move at the speed of the news cycle.

The Effects

RST designed and built TikTok effects that shipped live on the official Topps account. The roster included player-focused filters and card-themed effects, with rapid iteration cycles: filters submitted, reviewed, and pushed live across the campaign season.

The Lamine Yamal effect was part of this run: an interactive filter tied to one of soccer's biggest young stars, live on the Topps page alongside the brand's card content.

The Visuals

Beyond filters, RST produced video visuals for Topps Now moments: collectible cards that drop when a moment peaks in the news. The Freddie Freeman World Series grand slam spot was one of the delivered pieces, turned around while the moment was still live.

The work also included demo decks and concept content that shaped the direction for the brand's TikTok output.

The Relationship

Topps engaged RST as a paid production partner across 2025 for the effect and visual pipeline. The collaboration ran through the brand's creative partners and shipped under the Topps name.