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Case Study

AJL Talent

Talent booking agency for the world's biggest stages.

AJL Talent website desktop view
30+
Years in business
100%
Self-managed
48hrs
Booking turnarounds
Scope
Web DesignWeb DevelopmentCMS SetupBrand AlignmentContent Systems
Visit ajltalent.com

AJL Talent brings over 30 years of entertainment industry experience to talent booking, representing musicians, comedians, actors, keynote speakers, influencers, and athletes for brands, agencies, and events worldwide.

Their website needed to do what their team does: move fast, look premium, and make it effortless for a brand or agency to go from landing on the page to requesting a quote. RST rebuilt their digital presence from the ground up on a modern, self-managed platform.

The Challenge

AJL's previous web presence couldn't keep pace with the volume of inbound requests. Talent pages were static, updates required developer time, and the booking process lived entirely in email threads. The team needed a site that showcased the roster, communicated credibility instantly, and channeled inquiries into a clear next step.

The Build

We designed a dark, cinematic site that mirrors the live-event energy of the industry: full-bleed concert photography, oversized typography, and a red accent system tied to the AJL brand. The structure walks visitors through the roster, the brands they support, why AJL wins bookings, who they serve, and an 8-step process that makes the agency's workflow transparent before a single call.

The site is fully self-managed by the AJL team. Talent rosters, brand lists, and process content are editable without touching code, so the team can update offerings as bookings evolve.

Ongoing Partnership

AJL runs as an ongoing client relationship, not a one-and-done launch. We handle site updates, performance tweaks, and a steady stream of LinkedIn content design that keeps the founder's personal brand and the AJL brand in front of the agencies and brands they book for.